WhatsApp is currently the world’s largest messenger services, where the services now belong to Facebook’s active users more than 1 billion people every day. Now, the company seems to have worked to create new features aimed at business people. WhatsApp has revealed that they are currently building and testing a variety of new features aimed at making the interaction between users and businesses can more easily.
As reported by GSM Arena, the company said that if today they are developing Business WhatsApp application intended for small companies. Not only that, they also offer business solutions for major companies such as airlines, banks, until the e-commerce site which is currently growing rapidly. In a post on the blog belonging to the company, “The pekau businesses could use our solutions to provide customers with a notice which was useful as the flight time, delivery confirmation, and other updates.” Unfortunately for now the company has not revealed the information about when exactly the new features will be launched. However, because the companies have revealed their plans, it seems it will be realized in the near future. It also will make the service was not just the usual messaging services, but also reaching a more professional sphere. This plan will also be a source of revenue for the company, which has not had a significant source of income.
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WhatsApp Business will allow businesses to have access to analytics, giving them a comprehensive look at how often their customers interact with them and how popular are their texts. Businesses will also be able to easily manage their business account and personal account, reports AndroidPolice, which cites documents provided by a user who signed up for WhatsApp Business account.
The report also shares the Google Play link for WhatsApp Business, but notes users will only be able to see the listing if they are part of the private beta programme, for which access is granted if users answer a survey and are accepted. The app’s APK is also available to download, but once again, users need to be part of the private beta first.
The Facebook-owned service is giving businesses the option to easily migrate their business number to WhatsApp Business. Users, according to the document, get three options: they can install the WhatsApp Business app on the same phone as their personal WhatsApp account but have a different number tied to the business account.
Users can also register a landline number for WhatsApp Business. In this case, too, business users can install WhatsApp on the same phone from which they operate their personal WhatsApp account. Users can also use two different phones and handle their personal and business accounts separately.
When signing up, WhatsApp lets businesses pick the most appropriate category – clothing & apparel, entertainment, finance & banking, public & government service etc – to define the kind of business they run.
These business customers also get the option to set automated response called “Away Messages”, so that when customers message them after business hours or on some day when the business is closed, they are instantly informed about the same. Businesses can also scheduled “away Messages” ahead of time.
Users will also be informed when they have reached out to a business account that hasn’t been verified by WhatsApp. Verified businesses will feature a tick mark to distinguish themselves from imposters and other businesses.